BrainON is a super concentrated 100% Certified Organic Aphanizomenon flos-aquae (AFA) extract of Phycocyanin and Phenylethylamine (PEA). E3AFA is the world's most nutritional, highest quality powder form of AFA, Latin for "invisible flower of the water" - a wild harvested Nutrient Dense AquaBotanical™ considered by world renowned health authorities to be nature's most beneficial Superfood.